Simple Google Trick - Write a Blog -- Ministry and Business Marketing, Media and Strategy Blog

If you spend any amount of time on industry-specific web forums, you'll see a mountain of posts on how to improve search engine rankings. No doubt organic search results are one of the best ways to drive traffic to your website and generate business and ministry possibilities. In fact, you can check out a few quick tips from us here.

One tried-and-true tactic that gets little mention is starting and regularly maintaining a blog on your website. A good blog will help meet client needs and will be chock full of the keywords that Google and friends just love.

Car dealers could blog about new models, warranty questions, vehicle reliability and dealership awards, and community happenings. Builders could blog about new home models & developments, financing and charity work they're proud of. Churches could blog about missions, youth activities, outreach & community service.

Again, regularly blogging (2-3 times/week) will meet the needs of visitors and help you achieve high search engine rankings. These posts don't have to be long to be effective. 250-500 words will do. Keep it snappy & interesting and folks will keep coming back.

Blogging...your new SEO best friend.